designer spotlight #6 :: jenna

January 27, 2010 | design, friends, life & leisure

designer spotlight #6 :: meet jenna of sweet fine day

Actually before you meet Jenna, first things first. Check out her and her husbands business: whimsy&spice, a Brooklyn confectionery. All of their cookies and sweets are hand rolled, hand cut and hand packaged using only the finest ingredients with no added preservatives or artificial flavorings. Take a look for yourself at these little exquisite works of confection! Pictured are some of the seasonal cookies below. They are absolutely splendid! Forget chocolates in a box this year…send you Valentine something special:

Where did you drink your morning coffee? on the couch with the computer on my lap.

Is that my favorite room? I don’t know, but I’m on the couch a lot.

…well, considering that the couch is where I end up working, I guess the answer, actually, would be yes it’s my favorite room.

How do your balance being a mommy, and your growing design & confectioners bakery, whimsy & spice? I don’t…still not yet. We’re learning, but most days, life is chaotic. [check out Jenna's talent here]

What part of your job is the most enjoyable? I’ve had the opportunity to meet a lot of cool people through the business.

When did your design/creative obsession begin? I’ve been drawing since I was small. It’s really all I did in high school, and I spent most of my energy my junior year getting scholarships to art school. Oddly, though, once I got to college, my interest waned and took a backseat to just experiencing life and living on my own. I regained my interest and commitment when I switched to another creative medium – studying music.

What’s influencing your design these days? My friends, other designers and artists.

What are your favorite creative trends in the art & web world“? Not a trend follower. I have no idea.

Fresh, bright, and beautiful OR warm, cozy, and rustic? fresh, bright and beautiful

What is the best gift you’ve ever received from anyone? I was a few thousand dollars away from paying off a 60k student loan debt from grad school. My mom cut me a check to pay it off. I felt like I had a new life. I am so grateful.

What is a must-have recipe for ever home? pancakes